Job Overview

Are you passionate about driving business growth through strategic demand generation initiatives? Do you have a knack for creating and executing innovative marketing campaigns that generate leads and fuel revenue? If so, we have an exciting opportunity for you to join our dynamic team at Hub Planner as a Demand Generation Specialist.

About Hub Planner

Hub Planner is a leading global provider of resource management and scheduling software solutions. We help organizations streamline their project planning, optimize resource allocation, and maximize productivity. With a user-friendly interface and powerful features, our platform has gained recognition for its ability to revolutionize the way teams manage their resources efficiently.

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Job Description

As a Demand Generation Specialist at Hub Planner, you will play a pivotal role in driving the growth of our customer base. Your primary responsibility will be to develop and execute effective demand generation strategies and campaigns that generate high-quality leads and increase brand awareness. You will collaborate closely with the marketing, sales, and product teams to align your initiatives with our overall business objectives.

  • Design and execute multi-channel demand generation campaigns to generate leads and nurture prospects through the sales funnel.

  • Develop and implement strategies to optimize lead generation and conversion rates, leveraging various channels such as email marketing, content marketing, social media, SEO, SEM, and events.

  • Create compelling content, including blog posts, whitepapers, case studies, webinars, and landing page copy, to attract and engage target audiences.

  • Conduct market research and competitor analysis to identify trends, opportunities, and best practices in demand generation.

  • Track and analyze campaign performance metrics, generate reports, and provide actionable insights to optimize future initiatives.

  • Collaborate with the sales team to ensure effective lead handoff and alignment between marketing and sales efforts.

  • Stay up-to-date with industry trends and emerging demand generation strategies, continuously bringing fresh ideas to the team.

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Requirements & Skills

If you would like to be a successful UX Designer at Hub Planner, you will need:

  • Bachelor’s degree in marketing, business, or a related field.

  • Proven experience in demand generation, marketing automation, or a similar role.

  • Demonstrated success in developing and executing demand generation campaigns across multiple channels.

  • Proficiency in using marketing automation tools, CRM systems, and analytics platforms.

  • Strong copywriting and content creation skills with the ability to tailor messaging for different target audiences.

  • Thrive in a fast-paced environment with limited resources by being self-motivated and working independently to deliver projects on time

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  • Excellent listening, written, and oral communication skills, including with non-technical stakeholders in English

  • Ability to discern priorities and constraints, and to devise appropriate solutions

  • Analytical mindset with the ability to interpret data and make data-driven decisions.

  • Keen attention to detail

  • Experience with SaaS applications, especially within the Resource Management or Project Management sector is merited.

  • Excellent English Skills (our working language)

  • A proactive approach and willingness to take initiative is a desired trait you can display.

How to Apply

If you are excited about the prospect of joining our team and making a significant impact in the demand generation space, we would love to hear from you. Please submit your resume, along with a cover letter outlining your relevant experience and why you believe you are the perfect fit for this role.

Hub Planner is centrally located in Stockholm, at Kungsgatan 8 and offer competitive salaries, and provide an attractive working environment and culture.

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